RECHO Insights

Expert strategies, case studies, and insights on Reddit marketing, advertising, and community engagement

Latest Articles

Platform Updates February 16, 2026

Reddit Q4 2025 Earnings: 70% Revenue Growth, 121M Daily Users, $1B Buyback

Reddit's Q4 2025 earnings reveal explosive growth: $726M revenue (up 70%), 121.4M daily users, 45% EBITDA margin, and $1B buyback program. Complete analysis for advertisers and investors.

12 min read
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Advertising Tips February 8, 2026

Brands Rush to Reddit, Boosting Ad Spend and Gaming AI Search

Major brands are shifting ad budgets to Reddit to boost AI search visibility. Exclusive data on CPM spikes, organic tactics, and the rise of Reddit's influence in ChatGPT and Google Gemini.

11 min read
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Platform Updates January 29, 2026

Reddit Overtakes TikTok in the UK: Why International Advertisers Should Act Now

Reddit has surpassed TikTok in the UK with 88% growth. Complete guide to Reddit's European expansion and why 2026 is the time for international brands.

9 min read
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Advertising Tips January 15, 2026

How Much Do Reddit Ads Cost in 2026?

Reddit ads cost $0.50-$4.00 CPC and $3.50-$15 CPM. Complete pricing guide with platform comparisons, budgets, and ROI data.

10 min read
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Platform Updates January 7, 2026

Reddit Max Campaigns: What Advertisers Need to Know in 2026

Reddit's AI-powered Max Campaigns promise 17% lower CPA and 27% more conversions. Complete guide to benefits, drawbacks, and when to use them.

8 min read
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Reddit Strategy January 2, 2026

How to Measure Reddit's Impact on Google AI Overviews and LLM Citations

Complete guide to tracking Reddit's 450% citation growth in AI answers using GEO tools, branded search lift, and zero-click attribution.

6 min read
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Reddit Strategy December 7, 2025

Why Brand Reddit Posts Rank in Google & ChatGPT

Semrush analyzed 248K Reddit posts: Q&A threads dominate AI citations, engagement doesn't matter, and Reddit content is evergreen.

6 min read
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Reddit Strategy December 1, 2025

Is Reddit Marketing Worth It in 2026?

WARC forecasts $2.5B ad revenue. 116M daily users. Why Reddit is essential in 2026's AI-driven search landscape.

5 min read
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Community Management November 21, 2025

How to Grow a Subreddit from Zero to 10,000 Members in 2025

Master the 90-9-1 rule, cross-posting tactics, and proven strategies to grow your subreddit from scratch in 2025.

15 min read
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Platform Updates November 14, 2025

How Reddit Pro's Social Listening Tools Are Changing Marketing in 2025

Discover how Reddit Pro's free social listening tools are transforming marketing strategy with AI-powered insights.

12 min read
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Advertising Tips November 6, 2025

Which Brands Are Winning with Reddit Ads and What Can You Learn from Them

Discover which major brands are winning with Reddit ads and learn proven strategies from their success.

5 min read
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Reddit Strategy October 31, 2025

How to Work with Reddit Moderators: Building Trust and Long-Term Relationships

Learn proven strategies for building authentic relationships with Reddit moderators and creating lasting partnerships.

8 min read
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Community Management October 24, 2025

How to Build an Engaged Reddit Community Without Being That Brand Plug

Learn how to show up authentically on Reddit and build genuine connections that turn into engaged communities.

8 min read
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Reddit Strategy October 22, 2025

Why Your Reddit Reddit Strategy Is Failing and How to Fix It

Discover why most subreddit strategies fail and learn how to fix them with authentic, human engagement.

7 min read
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Advertising Tips October 19, 2025

What Is a Good Reddit CPC in 2025 and How Do You Lower It

Learn what a good Reddit CPC looks like and discover proven strategies to lower your advertising costs.

6 min read
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Platform Updates October 17, 2025

What New Reddit Ad Tools Launched in 2025 and How to Use Them

Discover the newest Reddit advertising features and tools that launched in 2025 to boost your campaign performance.

7 min read
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